Companies can spend hundreds to millions of pounds sterling on printed materials. The goal of this newspaper is to demonstrate that by analyzing and separating different purposes of an company’s branded materials, companies can significantly save money and time on the printing materials by exploiting new online and printing technologies.

Offset, Digital and Office Printing

When choosing a printing strategy it’s important to really know what kind of printer to make use of:Offset printing can be an older process which images using metallic plates to transfer the image on to the newspaper. Printing with this technique means that the average person elements in the print material cannot be changed unless a fresh metal plate is generated. This technique is cost effective when used for producing large amounts. Digital producing is a more recent producing method which reproduces images onto the web page. This printing method helps variable printing where any component in the print materials may be modified without influencing the fixed costs. This technique is affordable when used for smaller volumes (around 10-500 pcs).Office Printing is a relatively new method of printing. Using the introduction of colour printers as a staple in nearly every office, stamping materials in the office is a convenient advantage. The disadvantage however, is the fact that paper and ink for printing in larger amounts can become very costly. As well as the cost, not all office printers provide professional quality desired for materials such as brochures and data sheets. knowing which printer is appropriate for the number and quality of the materials needed, will aid companies to make the right choice and save well on printing costs.

Cheap Business Printing Strategies

The first rung on the ladder to cheap business printing is breaking down the function of your printed materials.

Most printed materials help a triple function: Presenting a good professional impression to relevant parties such as, traders, clients and suppliers Increasing brand awareness by leaving relevant parties with a visual reminder of any company and product/service. Interacting information about a company’s services or products to the relevant parties. Data sheets and company profile brochures are essential for a company’s image. These print materials also converse information to clients about the business’s products and services. This white paper provides techniques for saving money and time on planning, building, and producing of office and promotional materials, by analyzing and separating their functions.

Datasheet and brochure printing – Strategy to save on printing costs. Data sheets serve as a communication tool to help customers and suppliers understand a company’s product. Many companies printing at the least 1000 copies of each data sheet by using an offset printer in order to get a low cost per sheet. With the development of digital printers, it is possible to printing smaller amounts but as the quantity escalates the cost per data sheet is static while printing by using an offset printer generates a lowering cost per data sheet as printing volume increase. After the specs of a product changes, the info sheet is outdated and must be kept up to date. The outdated data sheets are frequently discarded.

A graphic designer should prepare the layout and graphics for the initial data sheet template. This cost may range between approximately £300-£700. Once the template is produced, each additional alteration cost may range between £70-£200 and then another £70-£150 for many design changes. Since the key purpose of a data sheet is to mention information and reinforce the business’s image, printing the info sheets and brochures with sending postcards from a plane crash lyrics an office printing device will fulfill the function of conversing information but it does not fulfill the purpose of reinforcing the business’s image. This issue may be settled by printing high quality demonstration folders with an offset or digital computer printer. This will present the customers with a first impression that reinforces the business’s image within an structured and professional fashion.

Display strategy – Save with folders. Display folders provide the perfect solution for ensuring that data sheets and brochures are offered in a professional and attractive fashion. Folders are an extremely useful and adaptable presentation tool. Inserting a data sheet and other informative materials, into a well designed and brand name folder will leave a specialist impression on those acquiring the information.

Although folders tend to be costly, ordering folders in large quantities will never be a waste. They may always be used to present a wide variety of communication materials. Purchasing folders from a web based stamping company that offers free design templates, or a do-it-yourself design and image upload request, will reduce the price to about £0.46 per piece.

Having a folder, the info sheet’s only purpose will be conveying information and the folder provides the professional impression had a need to impress clients and colleagues. In this case, a data sheet with a simple letterhead or emblem will succeed. By keeping the design simple, the design template can be continued file and the data sheet may be up to date as needed. This will prevent expensive reprints at a computer printer. In the internet it is simple to find existing brochure and data sheet templates that may be downloaded for Microsoft Term.

This strategy does apply to printing a company profile brochure as well. Today many companies print brochures in large amounts at an offset computer printer. However, many companies are changing their management, business emphasis, or other company related details anticipated to advertise changes and such. It could save time and money to print these brochures at the office as well. However, this strategy is merely effective for companies printing small quantities at a time.

The normal or offline printing process. This technique of stamping requires that the company pay two different subcontractors, a visual custom and a printing company. In addition the employee will also need to spend work time with the graphic artist.

Dealing with a graphic designer requires: Detailing the concept and graphic requirements, Discussing layout, design and colorings, Revising and modifying drafts.

Once the design is ready it is time to contact the printer. If you adored this article and you would like to collect more info relating to Personalized Postcards Online please visit our site. The online producing process. Working with an online producing company for small or large quantities can save a substantial amount of time and money. This technique provides companies with professional imprinted materials that fulfill all three functions as discussed above – display, brand consciousness and information communication. You don’t have for folders because the printing is high quality.

Why are online printers a cheaper solution? Since they are online, they might be located in low lease areas. Most are bigger than traditional printers and can reduce their costs scheduled to economies of range. Free design templates make it possible to work without a graphic designer. They get rid of the time that an employee spends dealing with a graphic designer. Decrease the time-to-market, since there is absolutely no wait time regarding design agreement and revisions.

It is important to choose your web printing device carefully some offer benefits such as: Free image uploads. This enables employees to easily upload existing company logos. Free design templates. Free “design upload” option. This way a company with an in-house visual custom or a previous design may upload for printing. Graphic artists who are always designed for changes, or for creating custom designs. Free online safe-keeping of designs for convenient reprinting.

Comparison chart – Printing prices

This price comparison chart compares the printing and production costs for the normal printing solution to the cost saving printing strategies described above. The chart compares: Typical/offline producing strategy.

Eight data sheets and one company profile brochure, Placed is printed four times over the course of two years, 250 units of each item are printed every time for a complete of 1000 items each, This is actually the most expensive method for printing business materials.

Online printing strategy- Eight data sheets and one company profile brochure, Set is printed four times over the course of two years, 250 units of every item are printed every time for a total of 1000 systems each.

This strategy supplies the cheapest printing solution for some companies. Office printing strategy – Small amounts each time, Eight data sheets, one company account sheet and one folder, 1000 folders are published only once, Eight data sheets and company account sheet are published 25 times – 10 systems each time for a complete of 250 units each. Even though less brochures and data sheets are printed (250 rather than 1000), this method still costs more than the online stamping strategy. However, the benefit of this strategy is the fact the info sheets are more up-to-date because they’re printed more frequently in smaller volumes. Office producing strategy – Large volumes each time, Eight data sheets, one company profile sheet and one folder, Establish is branded four times during the period of two years, 250 units of each item are branded every time for a complete of 1000 units each, This plan proves to be more expensive than even the typical/offline method.


Stamping small quantities in the office provides a strategy which allows materials to be more up-to-date because they are printed in smaller quantities and more frequently. When compared to the typical/offline strategy this method provides a conserving of 47%, nevertheless the stamping quality is low and in the long run, stamping 250 sets in the office costs more than stamping 1000 pieces at an online printer.

Online printing solutions offer businesses an efficient and efficient strategy for producing small or large levels of printing materials. In comparison to the typical/offline printing costs (as per the example in this white newspaper) the web computer printer offers businesses a total saving of 68%. Thus the online printer offers the cheapest business printing solution.

Leave a Reply